The 2000s and early 2010s gave us some of the most iconic TV duos. Each of these duos are brimming with distinct personalities and energy. What if they were around in 2025? What perfumes would they use? Here’s our Gen Z-inspired perfume pairing from NovoGlow. We are trying to bring a modern twist to the fragrances they’d rock today.
Blair Waldorf and Serena van der Woodsen — Gossip Girl
Blair is sophisticated, regal, and polished. She is a woman who walks into a room and immediately owns it. She embodies timeless elegance with an edge. For Blair, we’d go with No. 1 Paris (inspired by Chanel N°5). A classic fragrance that’s both powerful and subtle, just like Blair’s presence.
Serena, on the other hand, is free-spirited. She is effortlessly chic, and always seems to float above the drama. Her preference we feel would be to wear Paris for Her (inspired by Chanel Coco Mademoiselle). A blend of florals and a slight hint of spice, it reflects her casual, yet magnetic vibe.
If Blair and Serena existed today, they’d still be running the Upper East Side. Also probably a lifestyle brand that fuses their contrasting styles.
Spencer Hastings and Hanna Marin — Pretty Little Liars
Spencer is the brainy and determined one. She was always thinking ahead and slightly neurotic. She’d wear Infinity Women’s Fragrance (inspired by Calvin Klein Eternity). It’s refined and intelligent, just like her personality.
Hanna is bold along with being fashionable. The girl knows how to make an entrance. Her fragrance would be 717 Sexy Women (inspired by Carolina Herrera 212 Sexy). It’s sultry and intense, just like her fearless attitude.
Today, Spencer would probably be working at a prestigious law firm. On the other hand Hanna would be a fashion mogul,both running a podcast together that dissects fashion and crime mysteries.
Carly Shay and Sam Puckett — iCarly
Carly is sweet along with being approachable. Her personality wis full of DIY charm. She'd wear Daicy Pour Femme (inspired by Marc Jacobs Daisy). This is a fragrance that’s playful, light, and a little nostalgic. It captures her quirky, fun-loving spirit.
Sam, on the other hand, is bold, brash, and unapologetically herself. She’d spray Black Opinion (inspired by Yves Saint Laurent Black Opium). It’s intense, spicy, and perfect for someone who takes no prisoners.
In 2025, they’d still be best friends. We think now they’d be running an online talk show. That show would mix chaotic humor with deep dives into pop culture and Internet phenomena.
Rachel Green and Monica Geller — Friends
Rachel is stylish. The character is romantic, and always in pursuit of the latest trends. She’d choose Valuable Pour Femme (inspired by Valentino Donna). This fragrance is subtle and feminine. It is also pretty modern just like Rachel’s chic and evolving style.
Monica was always the organized and competitive one. We think she would wear Spring Bloom (inspired by Gucci Bloom). A refreshing floral fragrance that’s grounded but still graceful. It is much like Monica’s practical yet passionate personality.
If Rachel and Monica were around today, they'd co-own a boutique hotel. These women collectively, theywould host influencer events and weekend cooking classes in a whirlwind of laughter mixed with stress, and memories.
Sharpay Evans and Gabriella Montez — High School Musical
Sharpay is a diva with a flair for the dramatic and a taste for the glamorous life. She’d wear Verse Pink Crystal (inspired by Versace Bright Crystal). This fragrance is sparkling. We have made it youthful, and never afraid to stand out, just like Sharpay’s bold character.
Gabriella, with her grounded yet graceful energy, would choose Sky (inspired by Ariana Grande Cloud). It’s light. It is airy, and soothing, just like Gabriella’s ability to find peace in the midst of chaos.
Today, Sharpay would be starring in Broadway shows while Gabriella would be curating eco-conscious music and fashion collaborations because why not?
Brooke Davis and Peyton Sawyer — One Tree Hill
Brooke, with her confident and outgoing nature, would choose Party Girl. The perfume is inspired by Prada Candy. This fragrance is fun. It is flirty, and totally unapologetic just like Brooke’s larger-than-life personality.
Peyton, the artistic and introspective one. She would wear Verse Dark Crystal (inspired by Versace Crystal Noir). It is a deep and mysterious fragrance that perfectly aligns with Peyton’s emotional complexity and her love for music.
In 2025, Brooke and Peyton would have their own podcast focused on empowering women through creativity and self-expression. They would also be one the occasional on-the-road rock tour.
Miley Stewart and Lilly Truscott — Hannah Montana
Miley leads a double life. She is a pro in balancing pop stardom with a grounded home life. She’d wear Paris Women (inspired by Chanel Chance) for the times when she wants to feel glamorous. Another times, Sky (inspired by Ariana Grande Cloud) for those moments when she wants to feel real and unfiltered.
Lilly, Miley’s best friend, is more casual but equally as memorable. She’d rock Secret Lady (inspired by Victoria’s Secret Bombshells). This fragrance is playful. It is perfectly fruity, and full of energy, which matches Lilly’s spontaneity and fun-loving nature.
Today, Miley and Lilly would be running an eco-conscious fashion and music startup. They would be blending pop culture with sustainability, and major girl power energy.
Rory Gilmore and Lorelai Gilmore — Gilmore Girls
Rory is bookish with being refined, and often a step ahead of everyone else. Her perfume would be Infinity (inspired by Calvin Klein Eternity). It is classic, elegant, and intellectual—much like Rory’s understated yet grounded presence.
Lorelai, the witty, free-spirited mother. She would go for Paris for Her (inspired by Chanel Coco Mademoiselle). This fragrance is floral and warm. It is just like Lorelai’s nurturing yet irreverent nature.
Today, Lorelai and Rory would be writing and producing heartwarming, sarcastic comedy series. They would be on their own streaming platform capturing the humor of everyday life.
Final Takeaway
Nostalgia with a modern twist never looked (or smelled) so good. These iconic TV duos have a fragrance for every personality. NovoGlow has crafted scents that truly encapsulate their essence in 2025. You maybe team Blair or team Serena, Spencer or Hanna, there’s a perfume from NovoGlow to match your vibe.
So, which duo are you channeling today, and which NovoGlow fragrance would you wear? Time to indulge in some scent-based nostalgia and define your own character arc in 2025.
